About us
Santomera Bay is a private office operating out of Barcelona and Madrid, focused on strategically managing our investment portfolio and driving the success of our portfolio companies. We dedicate our resources to founding companies with disruptive business models that inject innovation into traditional sectors, as well as to investing across diverse asset classes. By deploying our own capital, we achieve superior results, maximize returns, and manage risks with precision. With over a decade of entrepreneurial expertise, our mission is to create enduring value while remaining true to our vision and professional ethics.
At Santomera, we allocate our expertise and resources to investments with the potential to make a significant impact. We foster an entrepreneurial mindset, a passion for creation, and a firm belief in the power of our business model. Our diverse portfolio includes investments in private credit, debt, real estate, art, and hospitality, reflecting our commitment to financial innovation and cultural enrichment.
Leadership
Dear Visitor,
At Santomera Bay, we believe value emerges from challenging the status quo. Operating from Barcelona and Madrid, we have built companies that disrupt traditional industries, transforming overlooked ideas into groundbreaking opportunities. Our focus lies in the debt and real estate sectors, where we see untapped potential for innovation.
Our philosophy is rooted in value investing—where strategic vision, creativity, and entrepreneurial spirit converge to drive meaningful change. Over the past decade, we have forged a record of success as both founders of companies and investors in high-impact assets. We don’t just invest; we engage deeply, leveraging our expertise and resources to unlock the full potential of every project and redefine entire markets.
These experiences have not only shaped my approach but also crystallized the vision behind Santomera Bay. We are known for our discretion, our research-driven strategies, and our ability to build enduring partnerships with high-net-worth individuals, family offices, and institutional investors.
Thank you for visiting our site. I encourage you to explore our work and see how we are not just anticipating the future, but actively creating it.
Alejandro Alcaraz
Principal, Santomera Bay
Mr.Alejandro Alcaraz is a self-made entrepreneur and investor, recognized for his innovative approach and strategic market insights. With a strong track record in private credit and real estate investments, he has executed exceptional transactions and built lasting partnerships with high-net-worth individuals, family offices, and institutional investors.
Alejandro’s entrepreneurial journey began in 2009 with the creation of one of Spain’s first debt platforms, which was acquired in 2013. He then founded Crandon, an independent asset manager specializing in alternative assets. In 2022, he founded Narval, a debt advisory firm, and most recently, Landmark, a real estate investment firm.
Under his leadership, Santomera Bay has earned recognition as a sophisticated private office in Spain, known for its research-driven approach and discreet operations.
Santomera Bay is led by Josep Esteva, Managing Director, who supervises and provides strategic and operational insights to all Santomera Bay portfolio companies, their CEOs, and a team of over 40 professionals, working closely with Alejandro Alcaraz.
He holds a bachelor’s degree in Economics from Pompeu Fabra University, is a former Accenture consultant, and holds an MBA from IESE.
Josep also chairs several advisory and executive committees within our portfolio of companies and investments. He previously acted as Managing Director of one of Santomera Bay’s portfolio companies.
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Letter from the Principal
Dear Visitor,
At Santomera Bay, we believe value emerges from challenging the status quo. Operating from Barcelona and Madrid, we have built companies that disrupt traditional industries, transforming overlooked ideas into groundbreaking opportunities. Our focus lies in the debt and real estate sectors, where we see untapped potential for innovation.
Our philosophy is rooted in value investing—where strategic vision, creativity, and entrepreneurial spirit converge to drive meaningful change. Over the past decade, we have forged a record of success as both founders of companies and investors in high-impact assets. We don’t just invest; we engage deeply, leveraging our expertise and resources to unlock the full potential of every project and redefine entire markets.
These experiences have not only shaped my approach but also crystallized the vision behind Santomera Bay. We are known for our discretion, our research-driven strategies, and our ability to build enduring partnerships with high-net-worth individuals, family offices, and institutional investors.
Thank you for visiting our site. I encourage you to explore our work and see how we are not just anticipating the future, but actively creating it.
Alejandro Alcaraz
Principal, Santomera Bay -
Founder
Mr.Alejandro Alcaraz is a self-made entrepreneur and investor, recognized for his innovative approach and strategic market insights. With a strong track record in private credit and real estate investments, he has executed exceptional transactions and built lasting partnerships with high-net-worth individuals, family offices, and institutional investors.
Alejandro’s entrepreneurial journey began in 2009 with the creation of one of Spain’s first debt platforms, which was acquired in 2013. He then founded Crandon, an independent asset manager specializing in alternative assets. In 2022, he founded Narval, a debt advisory firm, and most recently, Landmark, a real estate investment firm.
Under his leadership, Santomera Bay has earned recognition as a sophisticated private office in Spain, known for its research-driven approach and discreet operations.
-
Managing Director
Santomera Bay is led by Josep Esteva, Managing Director, who supervises and provides strategic and operational insights to all Santomera Bay portfolio companies, their CEOs, and a team of over 40 professionals, working closely with Alejandro Alcaraz.
He holds a bachelor’s degree in Economics from Pompeu Fabra University, is a former Accenture consultant, and holds an MBA from IESE.
Josep also chairs several advisory and executive committees within our portfolio of companies and investments. He previously acted as Managing Director of one of Santomera Bay’s portfolio companies.
Where we invest
Crandon is an independent, privately-owned asset manager with a focus on credit and real estate investments, catering to both private and institutional investors.
Narval specializes in debt advisory and restructuring services for asset-backed real estate projects, operating within the alternative financing landscape in Spain.
Geographical Scope
EU
Asset allocation
50%
Santomera Bay invests in Private Credit and Debt Portfolios. In Private Credit, we focus on projects backed by high-liquidity real estate collateral in prime Spanish locations. For Debt Portfolios, our strategy centers on acquiring and recovering debt from global financial institutions.
Geographical Scope
EU
Asset allocation
20%
At Santomera Bay, our strength lies in turning overlooked, off-market opportunities into profitable ventures. Specializing in residential and commercial projects across Spain, we focus on value creation through strategic enhancement and divestment, as well as long-term acquisition and leasing.
Geographical scope
EU
Asset allocation
25%
At Santomera Bay, we nurture creativity and innovation in the art world by curating a collection that blends historical significance with contemporary relevance. We seek early-stage talent globally, balancing established surrealists like Joan Miró with the vivid Nouveau réalisme of Yves Klein. Our support also extends to artists such as Laura Owens, Tala Madani, Bosco Sodi, and other emerging talents.
Geographical scope
EU - USA - ASIA
Asset allocation
5%
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Business Ventures
Crandon is an independent, privately-owned asset manager with a focus on credit and real estate investments, catering to both private and institutional investors.
Narval specializes in debt advisory and restructuring services for asset-backed real estate projects, operating within the alternative financing landscape in Spain.
Geographical Scope
EU
Asset allocation
50%
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Specialty Finance
Santomera Bay invests in Private Credit and Debt Portfolios. In Private Credit, we focus on projects backed by high-liquidity real estate collateral in prime Spanish locations. For Debt Portfolios, our strategy centers on acquiring and recovering debt from global financial institutions.
Geographical Scope
EU
Asset allocation
20%
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Real Estate
At Santomera Bay, our strength lies in turning overlooked, off-market opportunities into profitable ventures. Specializing in residential and commercial projects across Spain, we focus on value creation through strategic enhancement and divestment, as well as long-term acquisition and leasing.
Geographical scope
EU
Asset allocation
25%
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Art
At Santomera Bay, we nurture creativity and innovation in the art world by curating a collection that blends historical significance with contemporary relevance. We seek early-stage talent globally, balancing established surrealists like Joan Miró with the vivid Nouveau réalisme of Yves Klein. Our support also extends to artists such as Laura Owens, Tala Madani, Bosco Sodi, and other emerging talents.
Geographical scope
EU - USA - ASIA
Asset allocation
5%
How we do it
We invest our expertise and capital in our portfolio companies, taking an active role in supporting executive teams. We introduce disruptive management models to drive change in traditional, stagnant markets while maintaining a commitment to ethical and moral values. As investors, we aim to add value by leveraging our extensive network of business associates, trusted advisors, and unique partners.
"The way to get started is to quit talking and begin doing"
- The Walt Disney Company
Contact
Are you looking for funding or interested in partnering with us?
Contact us:
Paseo de Gracia 110, 08008 Barcelona, Spain
+34 93 837 89 93
Paseo de Recoletos 6, 28001 Madrid, Spain
+34 91 724 64 62
Social responsability
We are committed to sustainable development, prioritizing transparency, innovation, and interdisciplinary collaboration. Our dedication to Environmental, Social, and Governance (ESG) principles is deeply ingrained in our company’s core values. We continuously review and adapt our practices to align with evolving standards.
Following the Global Reporting Initiative (GRI) framework, we meticulously produce an ESG report, ensuring a structured approach to enhancing value creation and sustainability.
At Santomera Bay, we embrace an entrepreneurial mindset, a passion for creation, and a firm belief in our business model. These values propel us to excel across various sectors and asset classes.